Mark Zuckerberg, the CEO of Meta (formerly known as Facebook), announced in July that the business wants to pay $1 billion to artists by the end of 2022. While not much was divulged at the time, owing to a new story published by The Information, we now have some insights about how the corporation expects to spend this money.
According to the referenced source, Meta-owned Facebook would pay up to $50,000 to authors who utilize the platform's Live Audio Rooms function. Audio Rooms is Meta's response to Clubhouse, a live audio app that took the globe by storm following its introduction. In addition, Meta's photo-sharing service Instagram offers up to $35,000 to creators who upload reels on the platform.
"Facebook is now proposing to pay artists and other producers $10,000 to $50,000 each session on its five-month-old live audio platform, plus a charge of $10,000 or more for guests," according to the article. In exchange for the money, Facebook is apparently expecting producers on the site to organize four to six 30-minute sessions. In June, Facebook introduced its audio offering, which included Live Audio Rooms and Podcasts. "Select podcasts will be available to listeners in the United States," the business said.
Admins who host a Live Audio Room will have the opportunity to support a cause or fundraiser during their talk, and "listeners and speakers can directly give," according to Facebook. In a live audio session on Facebook, the host can add up to 50 speakers. Anyone may join any live audio room on Facebook since there is no restriction to the number of listeners.